You have about 5 seconds to let your website visitors know what your company and main business are. If visitors can’t find the answer they want, they will probably jump out of your website directly. website.
As a passive means of information dissemination, the website is determined by the visitors for how long they browse. Therefore, when you think the conversion rate of the website is not satisfactory, you have to consider the revision of the website.
Most business today is conducted online. From shopping to marketing to communicating with service providers, people rely on the Internet to help them perform everyday tasks. Without a website, businesses and brands are doomed to fail.
So when designing, you want to make sure that the layout conveys the correct information without overwhelming the visitor.
Here are 5 tips to improve website design
1. Mobile-friendly and responsive
Nowadays, more than half of the users who use mobile terminals to browse websites, if your website is still static, it will inevitably affect the browsing experience of these people. Of course, you need to take some steps to improve your website design. But no matter what anyone tells you, a mobile-friendly and responsive website should be at the top of your list of website design tips.
Many people confuse adaptive websites with responsive websites, let’s see the difference between them.Adaptive layout can make web pages adaptively displayed on terminals of different sizes, which means that devices of different sizes can display the same interface, allowing the same page to adapt to different sizes of screens, according to the size of the screen , to automatically adjust the layout.
Responsive: The layout of a responsive website is a website that is compatible with multiple terminals, not a specific version of the website for each terminal. In layman’s terms, it is to make a website that can adapt to multiple devices without having to make a specific version for each device, and the display mode will be different on different devices, which can provide users with different terminals with a more comfortable experience. interface and a better browsing experience.
2. Simple Navigation
From the user’s point of view, simplified navigation allows users to quickly find what they want to see.
Even if you have a lot of content and need to map it in different ways, simple navigation can get more traffic to your website.
Keep the following points in mind when simplifying site navigation. These rules can be roughly followed, but paying close attention to them will help.
When it comes to ways to improve your website, simplified navigation should be at the top of the list. Remember, if your website users have access to information and easy access, then they will stay on your website longer.
3. Improve page speed
Your website page speed is critical to keeping users on your site and interested. Remember, more than 53% of people abandon a mobile site if it takes longer than 3 seconds to load.
So while making your website mobile-friendly and responsive, you also want to achieve standard speed to improve site design.
There are a few things you can do to optimize and speed up your website. Some of these include:
- Optimize images
- Reduce plugins
- Clean up frames and themes
- Use a CDN (Content Delivery Network)
- Optimize your homepage
- Consider the best hosting platform
- Use less redirect
4. Delete unnecessary content
Believe it or not, lots of content isn’t always better. In many cases, less is more.
You may need to remove some unnecessary content from your site. Getting rid of it would greatly improve the website design as they don’t follow website design best practices. Consider removing some of the following items if they exist on your site:
- Complex animation
- Long and confusing content
- ChunkyNetwork Image
- Excessive use of color
5. Social Sharing and Social Following
Nowadays, we live in a world that has become the world of WeChat, that is, people connect and keep up with the times through social media.
Any website improvement idea should involve taking advantage of social sharing and social following.
The idea is to get guests to share your content when they like what they read.